Celebrating 40 years of existence in September 2009, Natura is a cosmetics, fragrances, and personal hygiene company recognized for maintaining a direct sales business model that seeks to create sustainable value by establishing quality relationships with society. Besides Brazil, Natura also operates in France and another seven countries in Latin America: Argentina, Chile, Colombia, Peru, Venezuela, and Mexico, and in Bolivia, where it operates via a local distributor.

Our head office, in Cajamar (state of São Paulo), houses an integrated research, production, and logistics center. We also have a plant and a laboratory to develop oils from native trees in Benevides (Pará), and distribution centers in Itapecerica da Serra (São Paulo), Matias Barbosa (Minas Gerais), Jaboatão dos Guararapes (Pernambuco) and Canoas (Rio Grande do Sul), the latter inaugurated in 2008. Since 2006 our Advanced Technology Center in Paris, France, has supported our constant search for innovation.

We have a total of 5,598 direct employees in all of our operations. Because in 1974 we chose to distribute our products through direct sales, we also have around 850,000 sales representatives (consultoras or consultants) for whom we create employment and income opportunities.

Since 2004, our shares have been listed on the New Market of the São Paulo Stock Exchange (BM&FBovespa). Our corporate behavior assures that we always seek to appreciate and respect the interests, values, and rights of all our stakeholders. We want to learn from and share with our chain of relationships and through that learning to balance our economic, social and, environmental performances. We also feature, for the third consecutive year, on the Corporate Sustainability Index (ISE) of the São Paulo Stock Exchange.

Our products promote the Well-being/Being Well, the reason for being of our brand. Through these products, we wish to awaken senses and to grow our awareness of the relationships we establish, enhancing people’s connections with themselves, with others, and with the world. Based on this vision, we want to combat stereotypes of beauty and appreciate individuality, while at the same time awakening an awareness of the fact that we are part of an immense chain of life.